Social Media Management
Manage social media accounts for businesses, creating content and growing their audience.
Overview
Businesses know they need a strong social media presence but often lack the time or expertise. Social media managers handle content creation, scheduling, community engagement, and analytics across platforms.
How to Get Started
- 1Build your own social media presence to demonstrate skills
- 2Offer free management for 1-2 local businesses to build a portfolio
- 3Learn content scheduling tools like Buffer or Hootsuite
- 4Study social media marketing through HubSpot or Hootsuite Academy
- 5Create service packages at different price points
Pros
- High demand from businesses of all sizes
- Creative work
- Can manage multiple clients
- Scalable into an agency
Cons
- Need to stay on top of platform changes
- Can be time-consuming
- Weekend/evening work sometimes needed
Recommended Tools & Platforms
Pro Tip
Package your services (e.g., 20 posts/month + stories + engagement) rather than charging hourly. Retainer clients provide stable monthly income.
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