AI Ad Copywriting
Write high-converting ad copy for Facebook, Google, and Instagram using ChatGPT and Copy.ai.
Overview
Digital advertising requires constant copy testing and optimization. AI tools can generate dozens of ad variations in minutes, which you then refine based on copywriting principles and data. Businesses running paid ads always need fresh, high-converting copy.
How to Get Started
- 1Learn direct response copywriting fundamentals (AIDA, PAS frameworks)
- 2Master ChatGPT and Copy.ai for generating ad copy variations
- 3Study winning ads in Facebook Ad Library and Google Ads Transparency Center
- 4Create a portfolio with sample ad sets for different industries
- 5Target digital marketing agencies and e-commerce brands
Pros
- High demand from advertisers
- Fast to produce with AI
- Results-measurable (easy to prove value)
- Ongoing testing needs mean recurring work
Cons
- Need to understand ad platforms
- Performance pressure
- Constant testing and iteration
Recommended Tools & Platforms
Pro Tip
Offer ad copy packages with multiple variations for A/B testing. Charge per campaign ($300-800) or monthly retainer ($1,500-3,000) for ongoing optimization. Show clients you save them money by improving conversion rates.
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